Jasmin Ziedan – Managing Director

Born in Cairo/Egypt and raised in Herne, a city in West Germany, it only took Jasmin about two decades of travelling the world till she first discovered Aotearoa in 2002 and quickly decided that she likes it here and extend her short holiday into a 6 months stay.

Back in Germany, Jazz moved to a bigger city, called Cologne, where she did her Masters degree in Media Management & Media Production.
While studying, Jasmin worked in different media areas such as print, TV and radio, till in 2006, she somehow ended up in New Zealand again, working for George FM and writing a gianormus thesis about “The structure and cultural influence of radio in New Zealand”.

Doing a bit of everything at George from scheduling to events & promotion, Jazz soon realized that she was much more interested in its urban lil` sister station, BASE FM.

Jazz started running the station and purchased it in May 2008. From her own mouth “I’m trying to give it lots of support & enthusiasm, a bit of structure, guidance & some much needed German efficiency (I just can’t help it) as well as a lot of heart sweat, anger attacks & mental breakdowns. But I love it. It’s so much fun and I wouldn’t swap it for the world. …actually, that’s tempting…hmmm… . Yeah, nah!”.

Besides all the Base & music business, Jasmin loves travelling and exploring new cultures & languages. She also loves her two kittens – or all animals, really – has a gift for drawing, likes writing and playing guitar, enjoys going out and meeting new people or catching up with friends and can’t resist a good game of tennis.

“Kids? …holy shit, I’ve got 75 DJs, why would I need kids – same thing?!”

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